Smashbox

In celebration of the ‘X-RATED’ lipstick launch by Smashbox Cosmetics, we brought the brand’s bold energy to life with a sensorial PR experience. Guests sipped on custom cocktails, indulged in playfully plated bites, and danced to curated DJ sets — all within a space designed to spark conversation and connection.

With a guest list of top beauty insiders, the evening unfolded as a living storybook of the brand, where every detail echoed the unapologetic spirit of the shade!